Wednesday, November 17, 2021

Please Stop Disclaiming

There is something we need to fix, America. Everything else seems to be running like a Swiss watch out there except this one item. Can we please tell the radio stations they can stop saying, “Message and data rates may apply” when they ask us to text or call into a contest?

I mean, come on! Aren’t we past that by now? Are there actually cell phone users out there that don’t understand how their message and data plans work? And maybe more to the point, who is still out there worrying about their plan’s limits? I guess data is one thing, but do cell companies even have limited text plans anymore?

And why do the radio stations even feel the need to add that disclaimer? What are they afraid of? Someone suing them for not knowing, let alone explaining to them, how their own cell plan works? Who in the hell is going to win that court case?

Plaintiff: “Your honor, this radio station owes me $57.23, because when I texted into their Workday Payday contest it put me over the limit on both my messages and my data.”

Judge: “You are a moron. Leave my courtroom before I have you arrested for being too stupid to be left on your own.”

And why did the radio station lawyers pick that one obvious thing to point out over every other obvious radio station disclaimer they could have?

Caution, you probably won’t love 100% of these songs.

Caution, listening to our ads might give you the impression that you have a rare disease that no one has ever heard of. Talk to your doctor about endocrine pancreatic insufficiency today.

Caution, playing air drums in your car at a red light may permanently ruin your chances with that good looking stranger to your left.

Caution, listening to this station at an extremely loud volume can make your wife annoyed at you later in life when you can’t hear anything she says from the other room.

Seriously, guys, please! Message and data rates haven’t applied in a long time. Let it go.

Now, can we move to the all-Christmas format already? It’s almost Thanksgiving.

Caution, this station will make your wife bug you about putting up the Christmas lights.

See you soon,



Copyright © 2021 Marc Schmatjen


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