Wednesday, November 20, 2013

What Does the Fox Say

“Bite me, Ylvis.” That’s what the dad says. I have no idea what the fox says, but I can assure you it is not, ring-ding-ding-ding-dingeringeding, or wa-pa-pa-pa-pa-pa-pow, or even hatee-hatee-hatee-ho, or any of the other frustratingly catchy ditties you came up with.

If you don’t have any idea what I am talking about, I envy you more than you will ever know. I long for that time of innocence. A simpler time, a few weeks ago, before some Norwegian idiots asked, “What does the fox say?”

If you have not seen this viral YouTube video yet, or more to the point, if you have not heard the song yet, do not even think about going to look for it. I will attempt to describe for you the indescribable. Please do not get curious and think you can handle it on your own, recklessly Googling “What.”

Yes, that is correct, these two pickled fish-loving yahoos that go by the name Ylvis have gone so viral that all you have to type in the Google search bar is “what,” and the first auto-fill suggestion is “what does the fox say,” with the next option being, “what is twerking.” There has never been more clear statistical evidence that we are doomed than Google auto-fill.

This music video is the most ridiculous thing you will ever see, and that includes every Richard Simmons workout video and every Paris Hilton/Kim Kardashian interview ever filmed. The good news (for Ylvis, at least) is they were not attempting to make a serious song and music video. They are a Norwegian comedy duo -- either brothers, or a gay couple, since they have matching last names -- and this video was just another one of their parody/gag songs.

The song is basically one man’s deep inner thoughts about the fact that he doesn’t know what sound a fox makes, and that concerns him, due to his deep, abiding love of foxes. The video starts out at a cocktail party where all the guests are sipping champagne and wearing animal costumes. We find out that the mouse goes squeak, the elephant goes toot, the fish goes blub, the duck goes quack (pronounced in Norway English as “kwok”), and the seal, arguably, goes ow, ow, ow. But, what does the fox say?

We then cut to the forest at night, where an old man sits in a rocking chair under a lamp, reading a book to his grandson, surrounded by what appears to be the entire wait staff from the local Olive Garden, wearing fox ears and whisker makeup, dancing in front of a laser show. The comedy super-power duo of Ylvis dance in their full-body fox outfits, theorizing what annoyingly catchy phrases a fox might sing.

And because that wasn’t awesome enough, the song switches to more of a love ballad in the middle, as the two full-size fox-men rise into the air to hover over the all-you-can-eat breadstick and salad dance troupe, and croon their undying love for the fox, singing “you’re my guardian angel.”

It’s really special.

Normally with this kind of thing, the world would just simply ignore it. The problem is, this idiotic song is really, really catchy, and that seems to be why every kid in America is currently singing it, including my three boys. And why it is stuck in my head.

I hate you, Ylvis.

This could have and should have been stopped. What do we even have the NSA and the CIA for, anyway? Can you guys over there please get off our cell phones for a minute and pay attention to the incoming threats from other nations? I realize you might be concentrating on the sand countries, threat-wise, but I really think you are dropping the ball when it comes to Scandinavia. In addition to this current fox jingle breach, back in the mid-seventies, you failed to prevent the spread of ABBA into this country, and nearly 30 years later, that lack of action resulted in my wife tricking me into seeing Momma Mia! live on stage. I am still not happy about that.

And don’t think you guys from YouTube are blameless here. This ridiculous video has over 234 million hits at the time of this writing. Do you have any idea how many parents are being affected by this epidemic? Probably no less than 468 million to date. You have the power to stop that! Just shut it down.

“But the hit count says that this is what you want to see,” you YouTube executives might say.

“No!” says us. We do not want any more of this infernal Nordic nonsense. This video is like a car accident. When we drive by, we have to look, but we would have preferred to not have the accident happen in the first place. You guys over at YouTube can clear up the accident right now, but you won’t do it. Delete this damn thing! What are you worried about?

Freedom of speech? They’re from Norway! Our Constitution doesn’t even apply to us anymore. Why would it apply to them?

Censorship laws? You’re YouTube! You’re owned by Google. You have more money that the rest of the world put together. If they sue you, just buy Norway and tell them to go hike a fjord.

But you won’t do that, will you, YouTube? It’s all about the hit count with you, isn’t it? No regard for the wellbeing of our nation’s youth, or the sanity of their parents. Oh, well. I guess I shouldn’t expect too much from a website founded on Janet Jackson’s nipple.

Hey, Ylvis. I have a deal for you. All 468 million of us parents will each send you a dollar if you never make another song. I’m not sure what that translates to in Norway-bucks, but it should make for a nice retirement.

What do you say?

See you soon,


Copyright © 2013 Marc Schmatjen

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  1. Yep... you're right on with this one Marc. My oldest (3 1/2) will just start singing wa-pa-pa-pa-pa-pa-pow out of no where... his brother starts a little dance whenever it comes on too. I'm thinking of banning the iPad or clearing his history so he can't bring it up anymore!

  2. my 23 yr old daughter tricked me into seeing it a couple of weeks ago and I couldn't agree with you more on all of your points... Please, someone, make it stop! :)

  3. Guess what my boys were singing at breakfast this morning? Yep. I even showed them the Jean-Claude Van Damme Volvo stunt on YouTube, just to get their minds off of that damn fox. I don't think it will help, but at least now I have Enya stuck in my head instead.