I received some disturbing news last week. Google emailed me
to inform me that my Google+ account would be shut down soon. You can imagine
my surprise.
My first thought was, I
have a Google+ account?
My second thought was, What
the hell is Google+?
I’m totally kidding. I know Google+ was the social media
network that Google came up with in an afternoon as a means to compete with
Facebook. Sadly, it never really took off, and by “never really,” I mean that
only fifty-six people in the entire world ever knew about it, and most of them
worked at Google. Maybe they should have advertised it on Facebook?
My guess as to why it never gained any traction is that it
had a symbol in the name. It was like The Social Network Formerly Known as
Prince. When you don’t actually spell out your company name, you leave it far
too open for interpretation.
Is it “Google Plus,” “Google Add,” “Google And,” “Google
Positive,” “Google Lazy Person’s Ampersand,” or “Google Insert International
Direct Dial Code Here?” No one ever knew for sure.
Here’s part of the nice note I received from Google Celtic
Cross:
In December 2018, we
announced our decision to shut down Google+ for consumers in April 2019 due to
low usage and challenges involved in maintaining a successful product that meets
consumers' expectations.
Apparently, one of the “challenges involved in maintaining a
successful product” is not accidentally leaving a giant security gap for an
entire week. That apparently does not “meet consumers' expectations.”
Originally, they had plans to drag out the shutdown of
Google Line Doodle until August of 2019, but then they found out that they did
an update that had a huge bug in it, leaving everyone’s accounts wide open for an
entire week, so they have decided to pull the plug by April.
It’s unclear whether any sensitive data was leaked, but the
good news for Google is that virtually everyone with a Google I Have Two Sticks
account was a Google employee, and can’t sue them. Any class action lawsuits
arising from the breach should only have about seven members, consisting of ultra-hipsters.
Google can probably settle out of court with them for a few twelvers of PBR and
some free Lyft coupons.
The nice note then had a ton of completely useless
information about how I could retrieve all my photos from them. Apparently,
they were still fooling themselves into thinking anyone actually used Google Swiss
Flag, right up until the end.
The note concluded with this:
From all of us on the
Google+ team, thank you for making Google+ such a special place. We are
grateful for the talented group of artists, community builders, and thought
leaders who made Google+ their home. It would not have been the same without
your passion and dedication.
Yes, you seven dedicated thought leaders meant the world to
us!
Also, if any of you talented, passionate community builders out
there are hiring, we would love to synergistically leverage our failed Google Skewed
X platform skills in your workspace, as early as next Tuesday.
See you soon,
-Smidge
Copyright © 2019 Marc Schmatjen
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